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29 June 2018, 21h11

Inimigo celebrated this month of June a sponsorship agreement with Sport Lisboa e Benfica valid as of this season. This partnership will allow Inimigo Clothing to position itself as Official Fashion Partner of SL Benfica, giving the brand the ability to communicate to millions of fans scattered around the world through the various means of the Club.

This partnership marks a successful agreement between two dynamic and modern organizations, giving the two brand the opportunity to value each other, expanding their audience and capturing the attention of football and fashion enthusiasts at the same time. 

The vision and purpose of Inimigo are also to allow the Club to have a greater impact in the fashion world, with a bolder image

“Benfica has already proven through other sponsorships that it can, through its most diverse means, have an impact on the market and translate that communication into sales. That is what we are looking for through a brand with a high level of worldwide recognition such as Benfica: on the one hand, we will provide a bolder image through the new clothing that players and staff will wear and, on the other hand, we will benefit from that image that will be transmitted globally”, stated the creative director of the brand, Helder Brito. 

 
Miguel Bento, commercial & marketing director of SL Benfica said that “within the constant search for innovation and excellence we found in Inimigo the ideal partner that wears these values, adding irreverence and ambition”. 

Inimigo Clothing designed two exclusive lines for the club, one more formal for players and employees of the club and another more casual just for the football players. 

About Inimigo Clothing

Inimigo was created in 2013 by three young entrepreneurs from the textile industry, based in the north of Portugal, it belongs to RHR Internacional Lda. and it stands out for the excellence of its products, all Made in Portugal.

Irreverent, it grants its clients confidence and individuality with a sense of humor. They break the rules. They pay no attention to the standards and accept any consequences. This unites the people behind the brand and those who wear it.

Positive by nature, this brand recognizes the truth when it sees it. This direct character is a source of greed, which causes it to be surrounded by "enemies."

 
The clothing collections of the brand are made in Portugal and presented in several countries, such as the United States, Canada, Japan, Holland, Belgium, France, Germany, Spain, and Portugal. 

Pics: João Paulo Trindade / SL Benfica

Last update: Thursday, March 21, 2024

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